Design tips, branding advice and thoughts from a small business owner
A behind-the-scenes look at life as a brand and graphic designer working with small business owners in Derby and beyond. From practical design tips and brand case studies to social media advice and honest freelancer reflections, this is where I share what I’ve learned and what I’m still figuring out along the way.
Thinking of hiring a brand designer? Here’s what I won’t do
Hiring a brand designer? Here are five things I won’t do because clear boundaries, open collaboration and design strategy are what make a branding experience work for you. Learn what to expect when we work together.
What is branding, really? A simple breakdown for small businesses
Your brand isn’t just how it looks, it’s how it feels. In this post, I’m diving into what makes a brand experience truly resonate, and how small details shape how people connect with your business.
Is your brand feeling a bit… off? 3 easy tips to give it a glow up
Is your brand feeling a little off track? In this post, I’m sharing 3 simple, actionable tips to give your brand a much needed glow up. No matter if you’re a service-based business, a startup, or a solo creative. From checking your brand voice to tidying up your visuals and making sure key info is easy to find, this is your go-to guide for a quick brand health check. Let’s get your business looking (and feeling) its best.
What it’s like working together on a brand design project from start to finish
Get a behind the scenes look at my brand design process. Discover how I collaborate with clients, refine designs, and deliver a visual brand identity you'll love.